TLDR
Mid product + Good marketing >>> Good product + Mid marketing.
I’ve been working on my side project Checkpost for the past three months. It’s an open source webhook inspection tool built with Go and Sveltekit. Even after watching countless videos on how to launch a product, my still thought was to just build the product and figure out the rest later. NGL, I had the best experience building it. Little did I know that I was setting myself up for disappointment.
I was under the assumption that a good product will sell itself provided that it has a great UX when compared to existing players in the space. So wrong. I bombed my Peerlist.io launch and got a whopping #20 place :(
I’m planning to push out text based content sharing tutorials on Go fiber and Sveltekit, sharing some problems I faced while building checkpost. I’ll be posting here as well as on X, in efforts to let people know that the product exists. Unfortunately X’s algorithm hasn’t blessed me yet when it comes to reach. I also have launches lined up for Hackernews and Producthunt. Hopefully that goes well.
Key learnings/realisations
- Launching a product is hard especially if its targeting teams/business/devs, rather than individuals, who tend to lean towards products that they can use outside of work.
- Boring solution to a boring problem is not appealing.
- Building the product first and launching without a reasonable following is always a gamble.
Final thoughts
But, I still believe that the product is solid. I have useful features lined up on my roadmap. I’ll continue to iterate and provide more value. If you or your team deals with external services/webhooks, do checkout Checkpost where you’ll get a permanent free custom subdomain as opposed to random URL offered my requestinspector and webhook.site.
Us: https://humanbeeng.checkpost.io
Them: https://01j5697kz1w5ywndg7108jva1a00-ba3ae07d312433c75889.requestinspector.com (doesn’t even fit the screen)
Looks clean right? Sign up today and reserve your own subdomain…
Links
- Site: https://checkpost.io
- Repository: https://github.com/humanbeeng/checkpost
- More about project: https://n7j.in/projects/checkpost